Retailing comprises about 40% of the U.S. economy, and is a major economic engine of the world economy. While the retail sector has always been very competitive, in recent years, the competitive nature of the field has increased dramatically. Customers too have become more exacting, demanding ever-increasing levels of service. Retailers have responded by increasing the variety of their products, becoming more price competitive, striving towards higher service levels, and utilizing advances in computing capabilities and information technologies to improve their supply chain efficiency. However, these developments have also greatly increased the complexity of managing the retail business environment. Consequently, most retailers have struggled to maintain profitability.
|Title||Retail Supply Chain Management: Quantitative Models and Empirical Studies
Volume 122 of International Series in Operations Research & Management Science
|Editors||Narendra Agrawal, Stephen A. Smith|
|Publisher||Springer Science & Business Media, 2009|